![An Oral History of How Maybelline Great Lash Came to Be the World's Most Recognizable Mascara - Fashionista An Oral History of How Maybelline Great Lash Came to Be the World's Most Recognizable Mascara - Fashionista](https://fashionista.com/.image/t_share/MTU3NjE0NTAzODI2MDQwNzk2/vintage-maybelline-ad3.jpg)
An Oral History of How Maybelline Great Lash Came to Be the World's Most Recognizable Mascara - Fashionista
![Maybelline New York on X: "#GreatLash mascara: launched in 1971, now one of the WORLD'S most purchased and used mascaras. One tube is sold every 2 seconds, more than 40k tubes sold Maybelline New York on X: "#GreatLash mascara: launched in 1971, now one of the WORLD'S most purchased and used mascaras. One tube is sold every 2 seconds, more than 40k tubes sold](https://pbs.twimg.com/media/Dc4FiZeWkAEp3QZ.jpg:large)
Maybelline New York on X: "#GreatLash mascara: launched in 1971, now one of the WORLD'S most purchased and used mascaras. One tube is sold every 2 seconds, more than 40k tubes sold
Lashes of Change - According to Rimmel, they invented the first mascara.... I wonder what the ancient Egyptians would think about that?🤔 | Facebook
![Beautiful Lashes — Quick as a Wink! Helena Rubinstein's Cosmetic Innovations | by The Jewish Museum | The Jewish Museum Beautiful Lashes — Quick as a Wink! Helena Rubinstein's Cosmetic Innovations | by The Jewish Museum | The Jewish Museum](https://miro.medium.com/v2/resize:fit:1400/0*_-bChFr4kwYfcN0K.jpg)
Beautiful Lashes — Quick as a Wink! Helena Rubinstein's Cosmetic Innovations | by The Jewish Museum | The Jewish Museum
![THE MAYBELLINE STORY : Maybelline was America's first Mascara, 1915. Eugene Rimmel's, European, mascaro, was a darkener for men's mustaches. THE MAYBELLINE STORY : Maybelline was America's first Mascara, 1915. Eugene Rimmel's, European, mascaro, was a darkener for men's mustaches.](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKVmiZelvQwOajVtRARMDycrBCONA-TE96D6t1nAnsVBFY_VmUdIjLBU-QnOJMXEehKK3CRalaa8LOxIWp6_cXPEPZFP4cwCYCMTup57ql3_cZOdIaTnMuCwHhgcLwn-UP9MS2yrNzE8bp/s1600/Rimmel+mascara.jpg)